It is so sad that the Gothenburg horseshow and the Eurohorse fair is cancelled this year too! Please, have a look inte our webshop where we have a “Special fair price” on the patented saddlebag […]

Yes, we will be there! Our smart hanging devices too. Gothenburg 20-23rd of February. We have a SPECIAL PRICE on our patented HITCH lockable saddle bag that stops the thief! Just come by and see […]

We make anchoring and hanging your gear a little fancier and smarter. Northern Well has taken the new version of the popular LOOP hanger a bit further. LOOP Flex has a small elastic loop inside the […]

LOOP carabiner a perfect device for the hunters backpack. Hook carabiners on it for the knife, watercup or cusion to always have it ready. Ultralight, large and strong!

Our innovative products is now represented in Spain. HITCH sadelbag with soft lining  also protects Spanish saddles perfectly. We now have the fine respected company Marjoman in Spain close to the Portugese border that will sell […]

A nice article about me about being an innovator and having a passion for Entrepreneurship. I hope you think it is fun to read about what lies behind my brand and product designs. Cheval is […]

In the northern part of Sweden a competition took place at Piteå riding club. At this event Sofie Lind on her horse Carmen SW in dressage MSV C:1 & LA:4 was selected for “The Golden LOOP […]

“The Golden LOOP Award” is to encourage a rider that unfortunately didn’t go all the way at this event. It is to a rider with good horsemanship and who made a good effort.  We want […]